The Psychology of Motivation

Attached here is a video presentation from the TED series. A talk given by author Dan Pink, speaking on the psychology of motivation and the importance of autonomy, mastery and purpose. Including creativity. He says:

There is a mismatch between what science knows and what business does. And here is what science knows. One: Those 20th century rewards, those motivators we think are the natural part of business, do work, but only in a surprisingly narrow band of circumstances. Two: Those if-then rewards often destroy creativity. Three: The secret to high performance isn't rewards and punishments, but that unseen intrinsic drive. The drive to do things for their own sake. The drive to do things cause they matter.

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Tags: autonomy, creativity, mastery, motivation, purpose
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